Nyob rau hauv lub caij nyoog niaj hnub no uas kev lag luam hloov pauv sai sai no, muaj ib qho tseeb uas tseem tsis hloov pauv: tsuas yog cov tuam txhab uas hloov kho thiaj li yuav vam meej. Nrog rau Tebchaws Meskas thiab Tuam Tshoj tam sim no ua haujlwm rau kev txhim kho cov ntawv cog lus kev lag luam, cov cib fim tab tom tshwm sim - tab sis kuj muaj cov teeb meem tshiab rau cov lag luam khoom qab zib uas vam khom cov saw hlau thoob ntiaj teb.
Qhov ntawd yog qhov uas Richfield Food ci ntsa iab.
Tsis zoo li cov chaw tsim khoom ib txwm uas vam khom cov neeg muag khoom sab nraud rau cov khoom qab zib nyoos (tshwj xeeb tshaj yog cov hom lag luam zoo li Skittles los ntawm Mars), Richfield tau tsim ib lub tebchaws tsim khoom qab zib ntsug. Txij li kev tsim nws tus kheej cov pob zeb xim av mus rau kev ua kom khov-qhuav lawv nrog Toyo Giken cov khoom siv, Richfield ua txhua kauj ruam - lav qhov zoo, tus nqi, thiab muaj.
Qhov no tseem ceeb heev tam sim no uas Mars muag nws tus kheejcov khoom noj khov qhuav Skittlesncaj qha rau cov neeg siv khoom thiab txwv kev muab khoom rau lwm tus. Cov tuam txhab uas ib zaug vam khom Mars rau cov khoom qab zib yooj yim tam sim no tsis muaj zog. Tab sis Richfield? Lawv yog cov neeg ywj pheej, ua haujlwm tau zoo, thiab muaj peev xwm ua tau cov khoom qab zib "Skittles-zoo li" nrog tib lub duab, cov qauv, thiab cov kua qaub - hauv cov qauv loj, plaub fab, lossis cov qauv qub.
Thiab thaum kev sib tham txog kev lag luam qhib cov channel tshiab ntawm Tuam Tshoj thiab Tebchaws Meskas, cov hom lag luam uas sib haum nrog cov chaw tsim khoom uas tau ntawv pov thawj, txuas nrog thoob ntiaj teb xws li Richfield yuav muaj qhov zoo dua hauv kev ua lag luam tshiab. Richfield txoj kev koom tes ntev nrog cov neeg ua si thoob ntiaj teb xws li Nestlé thiab Kraft, ua ke nrog lawv cov chaw kuaj mob FDA-pom zoo thiab BRC A-qib factories, txhais tau tias ib yam: lawv twb ua si ntawm lub ntiaj teb theem - thiab yeej.
Rau cov khoom qab zib uas tab tom nrhiav tus khub tsim khoom txhim khu kev qha thiab npaj txhij rau yav tom ntej, Richfield tsis yog tsuas yog kev xaiv ntse xwb - nws yog tib qho kev xaiv uas muaj laj thawj.
Lub sijhawm tshaj tawm: Tsib Hlis-23-2025